Techniques to successfully engage CEOs and Executive Directors (Part 3)

December 16, 2011

My last posts shared two of the five techniques to successfully engage executive clients.

Step 1 is Preparation
Step 2 is Meeting Executives

Step 3 is Engaging Executives – there are seven guidelines to win leaders attention. They include:

  1. Do your homework
  2. Put yourself in their shoes
  3. Treat them with professional respect
  4. Identify value
  5. Co-create value
  6. Respect time
  7. Talk outcomes

It’s a straightforward approach. Give it a try. Start the conversation about how you can help them achieve their goals. And tune into my next post for tips to negotiate value-based fees for your services.

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