Reading Books to Build Your BusinessMay 25, 2011
[tweetmeme source= “sethkahan” only_single=false]
How do you read books that give you good ideas about how to improve your business? I do it with a highlighter, a pen, post-it notes, and a journal in hand. When good ideas strike, I highlight them. When I see something I can execute, I write it down somewhere I will be able to review it. These days I am reading two kinds of books: electronic and physical.
When I am reading an electronic book, I freely use of the highlighter and notes mechanism that comes with the application – usually Kindle. Often I read the book on my MacBook, in which case I have a great journal running, MOAppsDiary, to log my ideas in simple to follow-up format.
When I am reading a physical book, I write in the margins and highlight text without regard for messing up the book. I consider the book a tool for my growth and see its development in my hands as visible evidence of its value. I use post-it notes to mark pages, scribbling topics on the edge of the post-it which sticks out from between the pages.
I always have a list of books going in three different domains: (1) improving my business performance, (2) skill development, and (3) market change that impacts my customers.
For example, here are the books I am reading today in each of these categories:
Improving Business Performance
- Value-based Fees: How to Charge and Get What You’re Worth, by Alan Weiss
- How to Acquire Clients: Powerful Techniques for the Successful Practitioner, by Alan Weiss
- All For One: 10 Strategies for Building Trusted Client Partnerships, by Andrew Sobel
- Tax Savvy for Small Business, by Frederick W. Daily
- Competitive Strategy: Techniques for Analyzing Industries and Competitors, by Michael E. Porter
- Competitive Intelligence Advantage: How to Minimize Risk, Avoid Surprises, and Grow Your Business in a Changing World, by Seena Sharp
- Business and Competitive Analysis: Effective Application of New and Classic Methods, by Craig S Fleisher and Babette Bensoussan