
Techniques to successfully engage CEOs and Executive Directors (Part 3)
December 16, 2011My last posts shared two of the five techniques to successfully engage executive clients.
Step 1 is Preparation
Step 2 is Meeting Executives
Step 3 is Engaging Executives – there are seven guidelines to win leaders attention. They include:
- Do your homework
- Put yourself in their shoes
- Treat them with professional respect
- Identify value
- Co-create value
- Respect time
- Talk outcomes
It’s a straightforward approach. Give it a try. Start the conversation about how you can help them achieve their goals. And tune into my next post for tips to negotiate value-based fees for your services.
